Shop With A Purpose

Our mission is to create a real impact in the future of all the children in the world. Let's make a diffrence one beautiful item at a time because every child deserves to be safe, nourished and empowered through education.

Lira & co.

  • Shop Baby Products Lira & Co..

    When you shop our beautiful and carefully curated array of baby products

  • Charity Save The Children

    We will donate 10% of proceeds from every purchase to support Save The Children

  • Help Children With Your Contributions

    Together we help provide resources to the children most in need and give them a chance at a better future

The scale of crisis in the world has increased exponentially in recent years. There are more children living in conflict and war zones now than at any time in the past 20 years, as well as more child refugees. Natural disasters are not only more frequent, but more severe. As always, children in crisis are among the most vulnerable. In particular, the more than 12 million refugee boys and girls that now face a triple jeopardy. Not only have they lost their homes and lost their education, they now face the additional impact of COVID-19 on their futures."

- Save The Children

Every year, undernutrition contributes to 3 million child deaths worldwide.

1 in 4 children under age five have stunted growth due to malnutrition.

1 in 5 children in America struggle with hunger.

Every 39 seconds, a child dies from pneumonia.

In Yemen, 85,000 children under the age of 5 may have died from extreme hunger or disease since the war started.

Girls were 2X more likely than boys to never set foot in a classroom.

In the U.S., children living in poverty started school up to 18 months behind their peers.

Some 500 million children have had no access to distance learning.

1 billion children experience physical, sexual or emotional violence or neglect each year.

1 in 6 every children in the world is living in a conflict zone.

750 million women and girls alive today were married
before the age of 18

Why save the children?

Save the Children was the first global movement for children, boldly declaring that children have rights. The Foundation holds the Platinum Seal of Transparency from GuideStar as well as a 4-star rating from Charity Navigator. They are now the most universally accepted human rights treaty in history. And, through their work in the United States and around the world, they have changed the lives of over 1 billion children. They are true advocates for all children around the world through health programs, education programs, protection programs, emergency response, policy and advocacy and child sponsorship. They believe every child deserves a future and so do we.